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Samsung Promotes Its Onyx LED Cinema via CSI Leasing Program and Cooperation with Resellers


Samsung Electronics has worked closely with the filming and entertainment industry to promote its Onyx LED Cinema. The company has announced a new CSI Leasing program to service its existing and future customers as well as sharing the list of certified resellers for the Samsung Onyx at this year’s ShowEast event.

Samsung Onyx brings LED technology to the cinema experience as the industry’s first DCI-certified cinema display. By using a large LED screen in the theater in place of the traditional projector, the audience experiences the brightest whites and deepest blacks, providing audiences with the opportunity to view films the way the creators intend. In addition, the colors remain vibrant even when there is ambient light throughout the space. Samsung also cooperates with HARMAN to develop the audio solution for Onyx LED Cinema.


(Image: Samsung)

Samsung has launched the world’s first Onyx multiplex theater in Shanghai, China and it has partnered with an Indian entertainment company to install five Onyx LED Cinema displays all over India by the end of the year.

“We at Samsung are thrilled to partner with resellers that understand the future of cinema. Our trusted resellers will help us continue to revolutionize the cinema experience and expand its presence among global cinema operators to reach wider audiences both in the U.S. and throughout the world,” said Nick Conti, Business Development Senior Manager for Cinema at Samsung.

Samsung also announced a new financing program from CSI Leasing to service existing and future Samsung customers in the U.S. This program will enable Samsung to provide customers with full-service lease solutions for its B2B display products, including but not limited to the revolutionary Samsung Onyx, industry leading SMART Signage solutions, hospitality displays and business monitors.

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